The business of hospitality

Hospitality is an industry like no other. It has its own pressures, its own pace, and, at times, its own set of rules. For Pomeroy Group, understanding those nuances is what sets it apart. 

Now eight years into business, Pomeroy Group has carved out a niche as a specialist advisory and recruitment business for the hospitality and tourism sectors, supporting organisations across Aotearoa and the wider Asia-Pacific region. With around 200 staff nationwide, the business offers a comprehensive suite of services, from talent acquisition and human resources to sales, governance, compliance, and strategic business planning. 

Led by James Pomeroy, whose experience spans 15 years in hospitality leadership, recruitment, and governance, the group’s philosophy is straightforward: help hospitality and tourism businesses to make better decisions for the long term. 

That begins with asking the hard questions. Why are you in business in the first place? What does success look like in three years, and how do you intend to get there? Do you have the right people or support in the business to get to where you want to go? 

Whether working with a new venture at conception or an established business navigating financial distress, restructuring, or an eventual exit, Pomeroy Group brings practical, industry-specific expertise to the table. From high-end luxury lodges and catering operations to major events, including SailGP and NZ Golf Open, to owner-operated cafés, bars, and restaurants, its work reflects the breadth of an industry where commercial decisions have very real consequences for people. 

That expertise is further recognised through Pomeroy Group’s FernMark partnership for its Governance Services, reflecting its government-accredited work across Aotearoa and the wider Asia-Pacific region. 

It is also an approach that recognises the importance of looking beyond the balance sheet. With the Pomeroy Foundation in development, the group intends to direct business profits towards scholarships and funding opportunities for individuals and organisations looking to grow talent and innovation within hospitality and tourism. 

In an industry facing workforce shortages and an increasingly uncertain future, investing in the next generation is essential. From entry-level roles to boardroom decisions, building a sustainable hospitality sector requires both opportunity and a willingness to challenge the status quo. 

Ultimately, Pomeroy Group is about helping businesses find their footing, make informed decisions, and build something that lasts. Because a stronger hospitality industry starts with stronger businesses and the people behind them. 

pomeroygroup.co.nz

Liam Stretch